Global Superstar Armando Christian Perez (Pitbull) Joins Forces with Top Phone Grip Maker, SpiiderGriip®, As Advisor and Strategic Partner

CHARLOTTE, N.C.Oct. 14, 2021 /PRNewswire/ — SpiiderGriip® today announces its affiliation with Global Superstar Armando Christian Pérez (Pitbull). The partnership brings Armando on as a strategic partner and advisor for SpiiderGriip, a company that has seen continued growth and success in the phone grip category since launching in late 2019.

Armando Christian Perez is a GRAMMY®-winning independent international superstar, education advocate, business entrepreneur and motivational speaker. With countless awards, dozens of international number ones, hundreds of gold and platinum certifications, millions of single sales, 25 million album sales, and cumulative video views in excess of 15 billion, one of the most impressive careers in music history set the stage for him to make true change. He has performed for millions worldwide and even joined forces with the #1 life and business strategist, Tony Robbins, for numerous engagements around the globe.

“We’re thrilled to be working with Armando, ” says David Britt, co-founder and inventor of SpiiderGriip. “Not only is he an incredibly talented musician and entertainer, but he is also a brilliant advisor and businessman. The energy, ideas, and opportunities that he brings to our company are going to take us to the next level.  We’re already thinking of international expansion.”

SpiiderGriip was not the first phone grip on the market, but they have evolved the idea into its most secure and comfortable form. The product is a flexible, functional device that easily adheres to the back of a phone (or phone case), proving the perfect fit for one or two fingers inside its protective straps. It also rotates easily in your hand to change the position of your phone, folds flat when not in use, and functions as a kickstand.

All SpiiderGriip products are made in the United States, retail for $19.99, and are currently sold on Amazon and SpiiderGriip.com.

About SpiiderGriip®:
In 2017, the idea was born to invent a premium product that prevented dropped phones. After massive amounts of research and product development, that idea evolved into SpiiderGriip®. In efforts to provide ultimate security and maximum comfort for smartphone users, SpiiderGriip  created the ultimate solution. SpiiderGriip secures the phone to your hand, allows you to take the best selfies ever by rotating 360 degrees, props up perfectly, and lays flat when not in use. SpiiderGriip is one of a kind, and once you try it, you won’t live without it.

Griip The Freedom®

About Pitbull:
Pitbull invites disruption on a global scale as a GRAMMY®-winning independent international superstar, education advocate, business entrepreneur and motivational speaker. With countless awards, dozens of international number ones, hundreds of gold and platinum certifications, millions of single sales, 25 million album sales, and cumulative video views in excess of 15 billion, one of the most impressive careers in music history set the stage for him to make true change. Not only did he successfully help establish Sports Leadership Arts and Management (SLAM!) tuition-free public charter schools across the country, he was honored by the United Nations General Assembly on behalf of Clean Water Here; he is a partner in eMerge Americas, the annual tech and innovation summit held in Miami; and he was honored alongside music legends as well as Nobel Peace Prize and Pulitzer Prize winners at the 2019 International Achievement Summit. Pitbull and Horizon Media have partnered to launch 305 Worldwide, a new multicultural marketing agency. After announcing several partnerships in 2020 such as CLMBR, Espanita Tequila, LivexLive, and “From Negative to Positive” Podcast, Pitbull ended 2020 with a bang by ringing in the new year performing on main stage in Times Square. In the first month of 2021, Pitbull became the co-owner of NASCAR racing team [Team Trackhouse], and proudly served as the Grand Marshal of the 2021 NASCAR Daytona 500. During his sold-out I Feel Good Tour, Pitbull announced his brand ambassadorship with Echelon Fitness. Pitbull has performed for millions worldwide and even joined forces with the #1 life and business strategist, Tony Robbins, for numerous engagements around the globe. He maximizes his own creative, entrepreneurial and personal freedom, yet again, on his next long-awaited English album, set to be released soon.

About DPG Distribution:

DPG Distribution is a master sales representative of high-end retail consumer products with over 350 Reps and calling on over 1200 accounts. Based in Lake Mary, FL, DPG sells a variety of products in numerous genres including Consumer Electronics, Housewares, Automotive, Hardware, Health and Beauty, Sporting Goods, Pet Supplies, Lighting, Consumer Goods, and Pharmaceutical. DPG offers worldwide service in sales, marketing, distribution and in-store support in a variety of markets including, but not limited to, academic, state and federal government, armed forces (AAFES), large and small consumer retailers, online merchants and rent-to-own.

For more information, call 866-416-4297 or visit www.dpgdistribution.com.

RapidRona Self-Collection COVID-19 Kit is Awarded an Emergency Use Authorization from the FDA

CHICAGO–(BUSINESS WIRE)–RapidRona, a technology-enabled medical device company, announced today it has received Emergency Use Authorization (EUA) from the FDA for its SARS-CoV-2 sample self-collection kit. The Chicago-based company is focused on delivering convenience, ease-of-use, and guaranteed turnaround times for in vitro diagnostic testing for COVID-19 as the pandemic runs into flu season, testing shortages continue, and lead times among the largest testing labs increase.

About DPG Distribution:

DPG Distribution is a master sales representative of high-end retail consumer products with over 350 Reps and calling on over 1200 accounts. Based in Lake Mary, FL, DPG sells a variety of products in numerous genres including Consumer Electronics, Housewares, Automotive, Hardware, Health and Beauty, Sporting Goods, Pet Supplies, Lighting, Consumer Goods, and Pharmaceutical. DPG offers worldwide service in sales, marketing, distribution and in-store support in a variety of markets including, but not limited to, academic, state and federal government, armed forces (AAFES), large and small consumer retailers, online merchants and rent-to-own.

For more information, call 866-416-4297 or visit www.dpgdistribution.com.

Actress and Producer Kate Bosworth and Filmmaker Michael Polish Join SpiiderGriip(TM) As Founding Equity Partners

LOS ANGELES, CA / ACCESSWIRE / February 13, 2020 / SpiiderGriip™ today announces its newest partners: filmmaking powerhouse duo, Kate Bosworth and Michael Polish. The couple joins the company as founding equity partners and part owners. With this partnership comes an exciting new line of phone griips™, just in time for Valentine’s Day. The custom XOXO line, which debuts today, is the first of several upcoming creative collaborations between Bosworth, Polish, and SpiiderGriip.

“As producers and filmmakers, it has always been important that we have the right tools to create quality content. We’ve been using SpiiderGriip for a while as a way to document our everyday lives,” Bosworth explains, “which is why it’s so fitting that we would become partners in this incredible venture, and even more so, design our custom XOXO line, inspired by our endless love for each other and our work. This is just the beginning of our journey with SpiiderGriip, capturing life’s moments no matter the circumstance: on set, on the go, or for special occasions with your loved ones.”

“With creativity being such a vital part of being an entrepreneur, it’s imperative to surround yourself with people that share that same quality,” says David Britt, SpiiderGriip’s co-founder and inventor. “Kate and Michael exemplify the word creativity, and most importantly, are good people. They are driven, talented, and highly focused individuals. That cannot be denied. The XOXO design they brought to life is brilliant, and shows the fashion side of a product that prides itself on security, comfort, durability, and functionality. It’s like the perfect blending of two worlds and truly speaks to the kind of people they are. My co-founding partner and I, along with the partner’s of the company, are honored to call Kate and Michael our partners and are very proud to be working with them.”

About DPG Distribution:

DPG Distribution is a master sales representative of high-end retail consumer products with over 350 Reps and calling on over 1200 accounts. Based in Lake Mary, FL, DPG sells a variety of products in numerous genres including Consumer Electronics, Housewares, Automotive, Hardware, Health and Beauty, Sporting Goods, Pet Supplies, Lighting, Consumer Goods, and Pharmaceutical. DPG offers worldwide service in sales, marketing, distribution and in-store support in a variety of markets including, but not limited to, academic, state and federal government, armed forces (AAFES), large and small consumer retailers, online merchants and rent-to-own.

For more information, call 866-416-4297 or visit www.dpgdistribution.com.

Hall of Famer Dan Marino is now an investor in the company and will be featured in LifeShield’s television commercials.

YARDLEY, Pa.—The guy who took NutriSystem from a $27 million company to an $800 million company using a direct-to-consumer, cut-out-the-middleman strategy, has set his sights on security as “another industry that’s ripe for a change.”

Michael Hagan, former CEO of NutriSystem, has joined LifeShield Security, formerly InGrid Home Security, as CEO.

He and InGrid founder Lou Stilp (who is now COO of LifeShield) have raised $11 million in two funding rounds, opened a call center here, and assembled a staff of marketing experts who formerly worked with Hagan at NutriSystem. They’ve also brought some NFL starpower along: Hall of Famer Dan Marino is now an investor in the company and will be featured in LifeShield’s television commercials.

All of this has been in the works for six months, said Stilp on June 22. “This is our coming out party.”

Stilp launched InGrid, which is a self-installed, professionally monitored, wireless digital home security system, in January of 2007. Over the next two years, Stilp raised funds and partnered with some traditional security companies and some cable companies to sell his product. He also partnered with Guardian Protection of Pittsburgh for professional monitoring. Guardian CEO Russ Cersosimo is also an investor in the company, as well.

The partnerships with cable companies and traditional alarm companies didn’t flourish, so late in 2009 Stilp decided that InGrid should take control of its own destiny. That was the beginning of the company’s conversion to a direct-to-consumer model, he explained.

“The product has not changed,” he said, just the business model.

He and Hagan bring different talents to the company. “He’s quite the marketing guy, far more so than me,” Stilp said. “I’m the tech guy.”

Under Hagan’s leadership, Forbes magazine in 2006 named Hagan entrepreneur of the year and NutriSystem as the top public small company.

When he joined NutriSystem in 2002, Hagan didn’t know a lot about the weight loss industry, he said. It was an industry that was “tired and in need of a change.” By changing the business model, he “brought down the cost to consumer and convinced the consumer that they didn’t need a middleman [franchises] as much as they thought.”

He views security as “a different product, but the same opportunity.” Customers can install their own security systems, he said.

His task is “really a customer acquisition game,” he said. He and his marketing team will take an analytical approach in deciding which mediums work best and how to reach consumers. He’s starting with TV and radio, but will look at print and Internet.

It’s what he did at NutriSystem: “You figure out what makes each [media] channel work,” and tailor offerings accordingly. “You turn a lot of different dials to optimize each marketing campaign.”

Hagan’s divided the home security consumer market into three segments: those who would never install a security system, no matter how simple, by themselves; those who need a little help or encouragement to install the system; and, lastly those who are not intimidated by technology at all.

LifeShield is not targeting the first segment. He’s providing a DVD, customer-service support and Web site assistance to the second segment, and he’s actively targeting the third segment.

Hagan said he’s not completely discarding the idea of partnering with traditional alarm companies in the future and he does believe that “nine out of 10” customers will continue to choose professional monitoring (still provided by Guardian).

He notes that the metrics are different for security than for the weight loss industry. “If you held a customer for 10 to 11 weeks that was a success, but in security, a successful company like Russ Cersosimo’s holds customers for 10 to 11 years.”

Does Lifeshield hold the same promise for success as NutriSystem? “That was a special ride. If we have a fraction of that success I think we’ll have created a great business,” Hagan said. “Our goal is to create an enduring, long term brand.”

First round investors include: Associated Partners, CenterPoint Ventures, Novak Biddle Venture Partners, Novitas Capital and Hagan. Second round investors include earlier investors with new additional funding coming from First Round Capital, MHS Capital, and NewSpring Growth Capital.

About DPG Distribution:

DPG Distribution is a master sales representative of high-end retail consumer products with over 350 Reps and calling on over 1200 accounts. Based in Lake Mary, FL, DPG sells a variety of products in numerous genres including Consumer Electronics, Housewares, Automotive, Hardware, Health and Beauty, Sporting Goods, Pet Supplies, Lighting, Consumer Goods, and Pharmaceutical. DPG offers worldwide service in sales, marketing, distribution and in-store support in a variety of markets including, but not limited to, academic, state and federal government, armed forces (AAFES), large and small consumer retailers, online merchants and rent-to-own.

For more information, call 866-416-4297 or visit www.dpgdistribution.com.

Industry-Leading Drinking Water Test Kit Makes Retail Debut with Walmart ~ Safe Home® (DIY) Bacteria in Drinking Water Test Kits are now widely available on Walmart shelves

ADISON, Ind., Aug. 11, 2017 /PRNewswire/ — Environmental Laboratories, Inc. announced today that its Safe Home® (Do-It-Yourself) Bacteria in Drinking Water Test Kit is available at participating Walmart stores. Safe Home® has secured distribution as a featured product in nearly 500 Walmart stores throughout the U.S. The product became available in stores August 1st and will be available for a short-term test market. Safe Home® Test Kits were named as one of the Top Nine New Products at the 2017 National Hardware Show, out of over one million SKUs. All Safe Home® products are designed by the company’s new division, EnviroTestKits®, and are made in the USA.

Walmart is the first major retailer in the U.S. to carry the Safe Home® brand test kits, making it more convenient than ever for consumers to test their home’s drinking water for bacteria. Over 2,000,000 test kits have been sold worldwide via its online retail site EnviroTestKits.com and through other global distributors.

“Securing retail distribution with a big-box store like Walmart is a pivotal point in our company’s mission to provide consumers the tools and knowledge necessary to keep their loved ones healthy,” says Chris Myers, environmental scientist and President/CEO of Environmental Laboratories, Inc. “We are very excited and thankful for this partnership with Walmart, and appreciate that they recognize the importance of offering the Safe Home® Bacteria in Drinking Water Test Kit to their valued customers. Presently, Walmart only carries this one Safe Home® product. However, we offer more than a dozen different drinking water test kits on our website that will test for up to 200 individual contaminants. We are also presenting our Safe Home® test kit brands to numerous other box stores between now and the end of this calendar year. We desire to make Safe Home® test kits available to everyone,” closed Myers.

Participating Walmart stores are located throughout the following states: Arkansas, Missouri, Oklahoma, Kansas, Louisiana, Mississippi, Texas, Illinois, Ohio, Michigan, Wyoming, Kentucky, Alabama, Iowa, Tennessee, Nebraska, Utah, North and South Dakota, Washington, New York, Rhode Island, Massachusetts, Connecticut, Pennsylvania, Delaware, Minnesota, New Mexico, Wisconsin, Indiana, Colorado, Nevada, Virginia, West Virginia, Georgia, North Carolina, South Carolina and Florida.

However, consumers everywhere can contact their nearest Walmart and ask that they carry the Safe Home® Bacteria in Drinking Water Test Kit, which is Walmart Item Number 564197331.

Concerns over U.S. tap water safety – whether well or city sourced – have grown dramatically in recent years with good reason. Studies show U.S. tap water is often contaminated with numerous harmful contaminants. These contaminants include but are not limited to bacteria, toxic metals, in-organics like nitrates, physical properties like hard-water, organics like pesticides, and other cancer causing compounds. Some examples of why we should test our drinking water include:

According to the US National Library of Medicine Report, in one year, approximately 19.5 million Americans were rushed to a hospital emergency room or doctor’s office with a water related illness. Many of these are bacteria related (thus the reason to make available Safe Home® Bacteria Test Kits).
The Environmental Protection Agency has reported that more than three million Americans have been exposed since 2005 to drinking water with illegal concentrations of arsenic and radioactive elements, both of which have been linked to cancer, even in small doses of exposure.
A 2016 Harvard study found unsafe levels of polyfluoroalkyl and perfluoroalkyl substances (PFASs) — industrial chemicals linked with cancer, hormone disruption and other health problems — in the drinking water of 33 states, affecting 6 million Americans.
Data CNBC obtained from the EPA for a recent report revealed that only nine U.S. states are reporting safe levels of lead in their water supply.
In 2015, nearly 77 million Americans lived in places where the water systems were in some violation of safety regulations, per the Safe Drinking Water Act, according to a 2017 report by the Natural Resources Defense Council.
Testing your drinking water could be the single most important step to protecting your family’s health. A homeowner spends an average of $300/year for oil changes on their car to keep it in top running condition and to hopefully extend the car’s life. You can spend less than this per year to test your drinking water supply and keep your family members safe, in hopes of extending their lives.

With the Safe Home® Bacteria in Drinking Water Test Kit, you can now test your drinking water supply in three easy steps for harmful bacteria. The patent-pending Safe Home® product comes from scientists with over 150 years of combined experience in drinking water testing. The kits are safe, simple to use and fast.

If results show contaminant problems, the company provides its customers with resources to possible solutions, empowering them to make informed decisions and take appropriate action. These resources are available free on their website at EnviroTestKits.com. Here, the general public can also find an extensive database about more than 200 contaminants – sources of each contaminant, noted harmful side-effects, EPA Maximum Contamination Levels (MCL’s) for human consumption, links to state and federal studies about each contaminant and access to multiple drinking water treatment professionals. These resources may aid to reduce or even eliminate harmful contaminants in the homeowner’s drinking water supply.

There are more than 21 million private wells used for potable water applications in the U.S. If you are on well water, experts recommend that homeowners and renters alike test their water quarterly for bacteria and twice per year for other contaminants – once during the dry season and once during the wet season. For homeowners on city water supplies, experts recommend testing their water for a broad-spectrum of contaminants once per year.

About Environmental Laboratories, Inc.
One of North America’s largest EPA certified water testing labs, Environmental Laboratories has been a trusted source of water testing since 1982. Through EnviroTestKits® (www.envirotestkits.com), a division of Environmental Laboratories, Inc., the company provides drinking water testing kits to the general public, through the Safe Home® brands. Environmental Laboratories, Inc. is based in Madison, Indiana.

About DPG Distribution:

DPG Distribution is a master sales representative of high-end retail consumer products with over 350 Reps and calling on over 1200 accounts. Based in Lake Mary, FL, DPG sells a variety of products in numerous genres including Consumer Electronics, Housewares, Automotive, Hardware, Health and Beauty, Sporting Goods, Pet Supplies, Lighting, Consumer Goods, and Pharmaceutical. DPG offers worldwide service in sales, marketing, distribution and in-store support in a variety of markets including, but not limited to, academic, state and federal government, armed forces (AAFES), large and small consumer retailers, online merchants and rent-to-own.

For more information, call 866-416-4297 or visit www.dpgdistribution.com.

Easy on the Eyes – WorkWell by OttLite™ is the World’s Healthiest Desk Lighting

OttLite Unveils One-of-a-Kind Lighting at NeoCon 2017

The OttLite WorkWell Series™ Delivers 51% Less Eyestrain and a Healthier Way to Work

TAMPA, FL, June 7, 2017 /PRNewswire/ – Good light leads to good health and for millions of people who spend their days under desk lamps, the latest innovation in better-for-you lighting could change their mood, focus, work productivity and overall health.

The Amplify desk lamp is part of the new WorkWell by OttLite series – the world’s healthiest desk lighting. (CNW Group/OttLite Technologies Inc.)
The Amplify desk lamp is part of the new WorkWell by OttLite series – the world’s healthiest desk lighting. (CNW Group/OttLite Technologies Inc.)
OttLite Technologies Inc. is introducing a new series of desk lighting specifically for the workplace that delivers the closest thing to natural daylight available indoors. Two years in development, the OttLite WorkWell Series™ uses an exclusive proprietary LED formulation that reduces eyestrain and eye fatigue by 51% compared to today’s top-selling desk lamps.

“Our newest line of lighting is truly revolutionary, even for a company like ours that has been focused on bringing the benefit of natural light to consumers for more than 25 years,” explained John Sheppard, CEO of OttLite. “We worked with a team of researchers and lighting engineers to create a proprietary light source that is as close to the spectral output of the sun as possible. Eyes work best in balanced, natural light and when eyes are clear, rested and focused you can see better. When you can see better, you can work better with improved mood, energy and alertness.”

The science behind the OttLite WorkWell Series™ is based on the visual spectrum, in which each wavelength of light interacts with the eye in a different way that is critical to vision and overall health. When one part of the spectrum is out of balance – like the blue spike found in most LED lighting – the light creates strain as eyes try to compensate for lack of contrast or color inaccuracy caused by too much or too little of a certain part of the spectrum. In independent testing, the new OttLite LED lighting in the WorkWell line of products performed 51% better on the Eye Fatigue Index (EFI)* than the 20 best-selling LED lamps on Amazon.

Robert Randelman Ph.D, an expert with over 25 years of experience in photonics technology relating to LEDs, fiber optics and light measurement conducted tests on the OttLite WorkWell Series and the leading competitive LED lights. Dr. Randelman explained the additional importance of color rendering for commercial design requirements of office lighting: “The OttLite WorkWell LED lights have a Color Rendering Index of 95.3 compared to the competitor average of 83. This is a significant difference, which shows that OttLite’s technology provides more comfortable viewing and more accurate, truer, color rendition. Both are factors that have been recognized by the WELL Building Standard as a contributor to workplace comfort and well-being.”

Healthy lights are one piece of the growing trend towards healthier workplaces; a trend that is being driven directly by consumers. In a recent consumer study, 86% of respondents said they consider lighting to be an important part of their overall health and 96% indicated that quality of light is very or extremely important, while only 76% responded that the design and style are very or extremely important in choosing lighting for reading and computer work.**

The OttLite WorkWell Series™ of lamps provides the benefits of healthy light, as well as stylish, high-end design; high quality diffusers for smooth, clear illumination; flicker-free adaptors; and key functionalities such as powerful USB charging ports, multiple brightness settings, adjustable designs and low energy consuming, long lasting LEDs.

The ground breaking WorkWell lighting series will be on display at NeoCon, the leading commercial design showcase being held at The Mart in Chicago from June 12-14, 2017. OttLite Technologies representatives will be available in booth #7-2118 to demonstrate the healthiest lights available for the best workplace results.

About the OttLite WorkWell Series:
The OttLite WorkWell Series™ is a line of desk lamps featuring the exclusive OttLite WorkWell LED technology that comes as close to the sun’s spectral output as you can get – balanced, smooth and proven healthier for your eyes. No big peaks or valleys, just continuous, healthy illumination. Experience up to 51% eyestrain reduction. And, enjoy a more productive workspace.
https://www.ottliteworkwell.com

About OttLite Technologies Inc.:
OttLite was founded in 1989 by Dr. John Nash Ott to bring the power of natural daylight indoors through his one-of-a-kind natural daylight bulb. A photobiologist and pioneer in natural light research, Dr. Ott discovered through 40 years of scientific research the remarkable effects specific wavelengths of light have on all living things. Known as the father of full-spectrum lighting, his research concluded that a light with the entire visible spectrum of light wavelengths was best for vision and wellbeing. This led to the development of the first sunlight lamp. Today, OttLite Technologies manufactures and distributes a wide range of high quality lighting for offices, homes and travel, and every use imaginable. www.ottlite.com

*The EFI expresses a ratio of the range between 400 to 500 nanometers – which is important for rod response and blue cone response related to seeing details and contrast – and 500 to 600 nanometers – which is associated with cone response and vision. It then compares these results to how they measure up to the sun. The OttLite WorkWell LED was the closest to the sun and was, on average, 51% better.

About DPG Distribution:

DPG Distribution is a master sales representative of high-end retail consumer products with over 350 Reps and calling on over 1200 accounts. Based in Lake Mary, FL, DPG sells a variety of products in numerous genres including Consumer Electronics, Housewares, Automotive, Hardware, Health and Beauty, Sporting Goods, Pet Supplies, Lighting, Consumer Goods, and Pharmaceutical. DPG offers worldwide service in sales, marketing, distribution and in-store support in a variety of markets including, but not limited to, academic, state and federal government, armed forces (AAFES), large and small consumer retailers, online merchants and rent-to-own.

For more information, call 866-416-4297 or visit www.dpgdistribution.com.

Caboodles® Announces Partnership with World Champion Simone Biles The Original Cosmetic Organizer Leaps into 30th Anniversary with Signature Product Lines Inspired by One of the Greatest Gymnasts of All-Time

CHICAGO, March 16, 2017 /PRNewswire/ — Caboodles, the original cosmetic organizer, kicks off its 30th anniversary this year by celebrating with World Champion gymnast Simone Biles. An avid fan of Caboodles from an early age, Biles will serve as the Chief Design Influencer in the development of signature product lines for the brand. The brand that launched an ’80s phenomenon with its iconic pink cosmetic organizers, Caboodles now offers extensive and expanded product lines that have become an essential part of the daily routine for women and girls of all ages.

“I’ve always been a fan of Caboodles and am so excited to be able to help develop products that represent my personality and fashion sense in and out of the gym,” said Biles. “Caboodles has been a big part of my cosmetic routine for as long as I can remember and it’s a brand that I continue to rely on today.”

Inspired by her and the company’s mutual love of all things fun, fashionable and positive, Caboodles will introduce product lines that reflect the essence of Simone Biles. Her grace, sophistication and beauty, as well as her athletic and competitive spirit, will inspire active beauty enthusiasts participating in sports like gymnastics, dance and cheerleading.

“Simone is a powerful role model for women and girls everywhere, making her the perfect partner for our brand,” said Dave Dudick, CEO. “Her vibrant personality and winning spirit will enable us to share Caboodles with a whole new generation.”

In addition to developing new collections, Biles will be promoting Caboodles via social media, events and press appearances throughout the year.

“Generations of women cherish the memories of their first Caboodle,” Dudick said. “Thirty years later, the Caboodles brand is all grown up and just as fun and fashionable as ever as we continue to help women and girls prepare for life’s possibilities.”

Later this year, Caboodles will launch a line of “throwback” cases, which pay homage to the original designs just in time for the 2017 holiday season.

About Caboodles:
It all started in 1986 when People magazine featured a photograph of Vanna White using a plastic Plano tackle box to organize her make-up. The idea drew the attention of Plano Synergy (Caboodles’ parent company), and shortly thereafter, the Caboodles brand was launched, simultaneously creating the “cosmetic organization” product category, which has since become a multi-million dollar business.

Over the years, Caboodles has grown up alongside its loyal fans, expanding its products to offer fun, sophisticated and modern styles that appeal to a variety of tastes. For more information, visit www.caboodles.com.

About DPG Distribution:

DPG Distribution is a master sales representative of high-end retail consumer products with over 350 Reps and calling on over 1200 accounts. Based in Lake Mary, FL, DPG sells a variety of products in numerous genres including Consumer Electronics, Housewares, Automotive, Hardware, Health and Beauty, Sporting Goods, Pet Supplies, Lighting, Consumer Goods, and Pharmaceutical. DPG offers worldwide service in sales, marketing, distribution and in-store support in a variety of markets including, but not limited to, academic, state and federal government, armed forces (AAFES), large and small consumer retailers, online merchants and rent-to-own.

For more information, call 866-416-4297 or visit www.dpgdistribution.com.