
The TravelCenters of America Sales Representative is a very experienced Manufacturers Sales Representative specializing in the travel center and interstate retail sectors, with a dedicated focus on the TravelCenters of America (TA, TA Express, and Petro Shopping Centers) network. With an extensive background navigating the specialized consumer packaged goods (CPG) and travel convenience landscape, this Sales Rep serves as the vital bridge between innovative brands and TA category managers.
Known for a strategic, data-led approach to travel plaza distribution, the Sales Representative excels at identifying commuter and professional driver market trends, optimizing product placement across diverse footprints, and building tailored promotional programs that drive high volume. Whether launching a new grab-and-go food line, travel electronics, wellness products, or automotive essentials, the Sales Rep understands exactly what TA buyers look for: a resilient supply chain, excellent regional margins, and products that cater perfectly to the on-the-go professional driver and highway traveler.
The Sales Representative manages the end-to-end sales cycle for the TA banner—ensuring that client products don’t just secure nationwide or travel-corridor placement, but actively thrive in a highly competitive, 24/7 retail environment.
Key Accounts: TravelCenters of America, TA Express, Petro Shopping Centers

TA Vendor Navigation: Deep understanding of TravelCenters of America vendor onboarding, EDI compliance, regional distribution networks, and presentation frameworks tailored to travel plaza buyers.
Travel Center Category Insights: Leveraging highway-retail and syndicated C-store data to build airtight business cases for prime shelf placement, endcaps, and high-traffic counter space.
High-Velocity Promotional Planning: Designing dynamic promotional calendars, bundle offers, and seasonal programs that align with TA’s national marketing, fleet card loyalty initiatives, and peak travel seasons.
Relationship Brokerage: Maintaining active, trusted relationships with regional and corporate category buyers to secure and defend critical shelf space.